Camila

Camila Castellanos
Hi there, I'm
Camila CastellanosCreative Strategist & UGC Creator
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Gen Z creative strategist & bilingual creator with 2 years of experience building direct-response video that lowers CPA, scales paid social, and makes brands feel less like ads and more like a friend's recommendation.

Want to work together?
AvailableCalgary, AB

Trusted by 70+ brands.

Smodin
Sohl I.D.
Kit-Sch
Cadence OTC
Ph-In
Carisma
Rakuten Kobo
Doritos
Shan
Happy Garden
Goodfood
CatBox
Solys
Olora
Plixi
Smodin
Sohl I.D.
Kit-Sch
Cadence OTC
Ph-In
Carisma
Rakuten Kobo
Doritos
Shan
Happy Garden
Goodfood
CatBox
Solys
Olora
Plixi
Hey Shape
Luxe
Maelys
Nubooz
Gleamin
Temporary Inked
Qure
Belporter
K&E MedSpa
IL Makiage
SoftwareKeep
VL Media
Choast
Tinted
Hey Shape
Luxe
Maelys
Nubooz
Gleamin
Temporary Inked
Qure
Belporter
K&E MedSpa
IL Makiage
SoftwareKeep
VL Media
Choast
Tinted
Brands shipped0+
Avg ROAS lift0×
Organic views0M+
What you can expect when working with me.
Working with me

What you can expect when working with me.

  • Strategic.

    Ad-ready UGC built around proven performance metrics.

  • Versatile.

    Lifestyle content including fitness, boxing, daily routines, and outdoor activities.

  • Authentic.

    Storytelling that doesn't read as ad. Plus occasional cat-mom appearances.

  • High-quality.

    Sony ZV-1 camera + iPhone 17 Pro Max + Samsung S24.

I'm a non-niche creator, which allows me to adapt concepts across multiple industries and create content that resonates with different audiences.

Services

How I can help.

  • UGC Content

    Performance-ready creative for paid and organic social.

    • Paid Media Ads
    • Organic-style Content
    • Testimonials
    • Talking head
    • A/B tester packages
    • Script reads
    • Product / UGC photography
    • Additional hooks + CTAs
    • Spark ads & whitelisting
    • Static ads
  • Creative Strategy

    The thinking behind the content. Hook frameworks, scripting, audience research.

    • Brand & market research
    • Competitor & audience analysis
    • Creative strategy development
    • Ad & organic content scripting
    • Hooks & CTA variations
    • Direct response scripting
    • Campaign execution
    • Creator sourcing
  • Social Media Management

    End-to-end content + community + reporting. Retainer model.

    • Custom social media strategy
    • Monthly content calendar
    • Profile optimization
    • Engagement & community
    • Paid + organic planning
    • Content creation
    • Video editing
    • Performance tracking
    • Reporting & insights
N° 001
VOL III

CASE
STUDIES

il makiage client
CAMILA CASTELLANOS2025
Featured case study

Paid ad A/B testing case studies.

IL MAKIAGE · Beauty & skin care

4 hook variations × 2 formats × 1 body script = 8 ad variations tested in 2 weeks.

Read the case study
Testimonials

What brands say.

Camila created an amazing video for our client Happy Garden, and we couldn't be more impressed! She followed the specifications perfectly and delivered a flawless video on the first try. Her creativity and attention to detail are really commendable. We highly recommend Camila to any brand looking for top-notch UGC content!

DalpatTagshop

She's so wholesome and amazing. Every brand that is looking to work with her, don't even hesitate! You will be blown away with her quality work that she gives you for UGC. We were so amazed with her editing skills, from scripting to video angles, and overall camera quality. Highly recommended and we absolutely love it all!

EmilliaTemporaryInked

Camila is a seasoned professional who effortlessly understands our requirements and produces compelling, persuasive videos with effortless grace. Consistently surpassing expectations, she proves to be an indispensable collaborator in our endeavors. She proactively met our deadlines without prompting.

Vanessa D.SoftwareKeep

Camila is awesome! Visuals were great, everything on time, solid communication. Couldn't ask for more!

MattHighScale

Easy to work with, fast, open to revisions and all around a pretty great creator! It was a pleasure working with Camila.

Lara AlyceEnhanced Scents

Really nice to work with. Came up with interesting concepts. Filming was high quality and you can tell she really enjoyed making the content and using the product.

AmieQure Skincare

I'm so glad to work with you, so nice, so kind, and you create perfect content for the product. Thanks so much!

SherryTriplex

Camila has created some fantastic UGC videos for our haircare brand Sohl-I.D. The brief was followed 100% and all key points were included. Camila was great to work with, fast at responding, friendly and has good attention to detail. Recommended.

EmmaSohl-I.D.

Camila created an amazing video for our client Happy Garden, and we couldn't be more impressed! She followed the specifications perfectly and delivered a flawless video on the first try. Her creativity and attention to detail are really commendable. We highly recommend Camila to any brand looking for top-notch UGC content!

DalpatTagshop

She's so wholesome and amazing. Every brand that is looking to work with her, don't even hesitate! You will be blown away with her quality work that she gives you for UGC. We were so amazed with her editing skills, from scripting to video angles, and overall camera quality. Highly recommended and we absolutely love it all!

EmilliaTemporaryInked

Camila is a seasoned professional who effortlessly understands our requirements and produces compelling, persuasive videos with effortless grace. Consistently surpassing expectations, she proves to be an indispensable collaborator in our endeavors. She proactively met our deadlines without prompting.

Vanessa D.SoftwareKeep

Camila is awesome! Visuals were great, everything on time, solid communication. Couldn't ask for more!

MattHighScale

Easy to work with, fast, open to revisions and all around a pretty great creator! It was a pleasure working with Camila.

Lara AlyceEnhanced Scents

Really nice to work with. Came up with interesting concepts. Filming was high quality and you can tell she really enjoyed making the content and using the product.

AmieQure Skincare

I'm so glad to work with you, so nice, so kind, and you create perfect content for the product. Thanks so much!

SherryTriplex

Camila has created some fantastic UGC videos for our haircare brand Sohl-I.D. The brief was followed 100% and all key points were included. Camila was great to work with, fast at responding, friendly and has good attention to detail. Recommended.

EmmaSohl-I.D.
Camila Castellanos editorial portrait
Camila Castellanos · 2026Creative Strategist & UGC Creator
About

Camila Castellanos. Calgary born, Salvadoran raised.

Hi, I'm Camila. Gen Z Latina creator, creative strategist and ad specialist with 2 years in UGC and paid ads, backed by 3 years in marketing, social media management and content strategy.

Based in Calgary, Canada, I have access to a variety of filming locations, from cozy home setups to the Rocky Mountains, plus new locations whenever I travel.

I specialize in ad-focused content built around performance metrics and media funnel strategy. Every piece I make is created with the bigger campaign picture in mind.

  • Strategic.Ad-ready UGC built around proven performance metrics.
  • Versatile.Lifestyle, fitness, boxing, daily routines, outdoor.
  • Authentic.Storytelling that doesn't read as ad. Plus occasional cat-mom appearances.
  • High-quality.Sony ZV-1 camera, iPhone 17 Pro Max, Samsung S24.

Non-niche creator. I adapt concepts across multiple industries and create content that resonates with different audiences.

See Instagram

Let's work together

Got a project? Let's see if we're a fit.

Book a 15-minute discovery call. Walk me through your project and your performance goals.

see my work